Anonymous app Whisper lays off 20% of staff to survive

Startups are dying all over the place as last year’s investment cool-off leads many to run out of cash. But Whisper refuses to race into the graveyard like fellow anonymous social apps Secret and Yik Yak. A source told TechCrunch that Whisper experienced layoffs this week, and after requesting comment, the startup now confirms to us it’s let go of 20 percent of staff so it can become sustainable for the long run.

“We have been very focused on getting the company cash-flow positive,” Whisper CEO Michael Hayward tells TechCrunch. To that end, 14 of Whisper’s 71 employees are being laid off, with a concentration in its editorial team that needs less staff now that machine learning can help repackage Whisper’s user content for distribution by other media outlets.


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