Adds Social Features And Blogging To Its Personal Website Builder* isn’t just a website builder anymore — it’s adding tools allowing users to connect with other users and publish their own content.

CEO Nick Macario said that the site’s goal is to be “the creative platform for professionals” — in other words, it’s where professionals can take full control of how they present themselves to the online world. And with the new features, Macario said it’s becoming “a fun, fresh alternative to LinkedIn.”

The big question is whether most people even want their own homepages anymore. Don’t our Facebook/Twitter/LinkedIn etc. profiles serve the same function? Macario said that with’s customization, you can both focus on what’s important to you and do more to differentiate yourself (see, for example,

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