Gartner reports first ever global decline in smartphone sales


Global smartphone sales have not been firing on all cylinders for several years now but Gartner’s latest figures record the first ever decline since the analyst began tracking the market all the way back in 2004. (Though it’s not the first analyst to call a decline.)

Gartner’s figures peg sales of smartphones to end users in Q4 2017 at nearly 408 million units — a 5.6 per cent decline over its Q4 2016 figure.

It says No.1 ranked smartphone maker Samsung saw a year-on-year unit decline of 3.6 per cent in Q4, while sales of Apple’s iPhones fell 5 per cent in the holiday quarter, though it says Cupertino stabilized its second-place marketshare.

Gartner says two main factors led to the Q4 sales drop: A slowing of upgrades from feature phones to smartphones due to a lack of quality “ultra-low-cost” smartphones; and existing smartphone owners selecting quality models and keeping them for longer, lengthening the replacement cycle.

Apple’s performance in Q4 was also…

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