Google and Levi’s ‘connected’ jacket that lets you answer calls, use maps and more is going on sale


Over a year after Google showed off its “connected” jean jacket designed for bike commuters at last year’s Google I/O developer conference, the company today is unveiling the final product, which goes on sale on Wednesday for $350. Designed in partnership with Levi’s, the new smart jacket takes advantage of technology from Google’s Advanced Technology and Projects group (ATAP), which involves weaving multi-touch sensors into clothing.

At Google I/O, the companies demonstrated how a bike commuter could instead touch their jacket’s cuff and use gestures to control various functions that they would otherwise have needed to pull out their phone for – like handling calls and messages, adjusting the volume, or navigating with Google Maps, for instance.

In today’s…

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