Luxe Is Raising Tens Of Millions In A Big New Funding Round From Hertz


Luxe is in talks with a strategic investor that will infuse the company with “tens of millions” in new financing from Hertz, our sources tell us. Our understanding is that the round is still in negotiations — and, of course, could change at any time.

The Information also reported that the funding round is coming from Hertz, and said the round is coming in at a more than $100 million pre-money valuation. This round, according to our sources, has been in the works for a while — as far back as last quarter when it seemed that it would not be able to close a new round of financing. Our sources stressed that the deal hasn’t closed yet.

It would make sense that the deal would come from Hertz, which could lean on Luxe’s model in multiple markets in order to offer consumers a…

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