Newly Merged MoxyBilna Lands $15M For Female-Focused E-Commerce In Southeast Asia

Moxy and Bilna, the two female-focused e-commerce sites in Southeast Asia which merged last month, now have a new name and $15 million in funding to build out their game.

The company, which has close to 400 employees, is now known as Orami, and today it announced that it has closed $15 million led by Indonesia’s SMDV, and with participation from Gobi Partners, Facebook co-founder Eduardo Saverin, Ardent Capital and Saverin’s firm Velos Partners.

The deal propels the company forward in a major way, as it battles to become the go-to destination for women shopping online in Indonesia, a country of over 250 million people, and the wider Southeast Asia region, which has a cumulative population of 620 million.

Orami CEO Jérémy Fichet and CMO Shannon Kalayanamitr told…

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