Snap sold fewer than 42K Spectacles, down 35% in Q2


Snap’s Spectacles sunglasses may prove to be more of a fad than a must-have device. Snap revealed during its call following weak Q2 earnings that it generated $5.4 million in “Other” revenue, which would equate to around 41,500 pairs of its Spectacles camera sunglasses at a $130 price point. That’s compared to $8.3 million in Other revenue in Q1, or fewer than 64,000 pairs, meaning Spectacles sales have declined roughly 35 percent.

Snap recently began selling Spectacles on Amazon and in other companies’ retail stores, like Harrod’s, but those sales won’t show up til Q3 earnings. Snap did start selling Spectacles online and through its Snapbot vending machines in Europe for the first time back in June. That means the 41,500 number may have been propped up by this…

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