Snapchat hosts first Creators Summit after years of neglect

Social media stars have always been treated like nobodies instead of VIPs on Snapchat. Despite pioneering the Stories and creative tools they love, the lack of support saw many drift to YouTube’s ad dollars and Instagram’s bigger audience. Now Snap CEO Evan Spiegel is finally stepping up to win back their favor and their content.

Last night, Spiegel joined 13 top Snapchat stars, ranging from the U.S. to as far as Lebanon, for dinner at the company’s first Creators Summit in LA. Flanked by a dozen Snap execs and product managers, Spiegel tried to impress upon the assembled artists, comedians and storytellers that the company is turning over a new leaf in how it will treat them. Today the creators sat with Snap VP of Content Nick Bell to give the company an unfiltered…

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