Social Capital’s Newest Partners On How The Firm Works


Ashley Carroll and Arjun Sethi never thought they’d be working as venture capitalists. Yet in the last year, both have landed at Social Capital, a 4.5-year-old, Palo Alto, Ca.-based firm that incubates and invests in companies in healthcare, education, financial services, mobile and enterprise software.

Social Capital was also, somewhat famously, created by Chamath Palihapitiya, a straight-shooting former Facebook and AOL executive, whose cofounders include Mamoon Hamid and Ted Maidenberg, former colleagues at USVP, where Hamid started his investing career and Maidenberg continued his. (Maidenberg’s first gig as a VC was at Time Warner Ventures in 1999.)

Carroll says she joined the firm last spring after previously working as a product lead at Docusign, Optimizely, and…

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